It's a brave new world when it comes to how technology seamlessly intercepts with our daily lives. Clean energy manufacturing, research, and development has forever-more replaced other factory-centric industries - but that doesn't mean there isn't room for the importance of workwear and its vast influence in menswear. This seasonal narrative attempts to make sense of the "new" uniform for today's neo nerd, easily confirming that everything old can be new again. How do traditionally rugged fabrics like canvas, cotton twill, denim, and jersey look modern and even tech-y? Ultra clean lines usher in a new era of cool + casual + comfortable clothing and accessories that organically fuse with technology that seeks to make our world a better place.