The Latest

Sunday July 16th 2017
PROJECT SOLE is the men’s contemporary and lifestyle footwear destination.  Showcasing sought-after footwear brands alongside PROJECT & MRKET's curated selection of men’s contemporary apparel designers, PROJECT SOLE New York enables buyers to fully merchandise and accessorize in one place, at one time.  
Tuesday July 11th 2017
Amid a transformation of the industry fueled by changes in consumer shopping habits, tastes and preferences, fashion retailers and brands are eyeing trade shows and related events to help them re-imagine their business to adapt to the changing landscape — and beyond.
By Lisa Lockwood with contributions from Jean E. Palmieri, Sharon Edelson
Sunday July 2nd 2017
Having a great product is one thing, but knowing how to present your creations can take a brand to the next level. Enter: merchandising. So what exactly is merchandising? Good question.
Wednesday June 28th 2017
This season ShopTheFloor has partnered with editor Stephen Garner of MR Magazine, the menswear industry’s leading magazine. Stephen has helped to curate looks from the menswear brands exhibiting at PROJECT and MRket, to be photographed live on site! Brands can also take advantage of the photo studio to shoot their collections and update their digital showrooms onsite.
Friday June 16th 2017
PROJECT WOMENS, the leading West Coast contemporary women’s apparel and accessories trade event, has announced an exclusive partnership with the premiere apothecary, home and gift trade fair, COEUR for the Las Vegas marketplace, August 14 – 16, 2017, at the Mandalay Bay Convention Center.
Monday June 12th 2017
As a generation that is known for breaking tradition and living by their own rules, millennials are a highly studied and sought-after group for retailers. According to Forbes Contributor Dan Schawbel, “There are eighty million millennials in America alone and they represent about a fourth of the entire population, with $200 billion in annual buying power.  They have a lot of influence over older generations and are trendsetters across all industries from fashion to food.

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